Why is the Google Business Profile the first lead source?
For a local business the Google Business Profile is the highest-leverage asset: it decides who appears in Maps and local results, and it works like a blog when kept current.
Local base, $390 a month, runs it properly: one primary category and every true secondary, every field filled, products loaded even for service businesses, review requests and replies, and a one-page monthly report.
How are Google and Meta ads operated?
Ads run only on real intent, with landing pages built to convert, tracking wired before the first dollar, and spend billed by Google or Meta to the client's own account.
Full demand, $1,490 a month, operates Google and Meta ads and sets up the CRM so every lead is captured, scored and followed up. You always see exactly what the platforms charged.
What does follow-up include?
Every enquiry lands in one place, gets a reply path and a reminder, and shows in the monthly report with its source, so you know which channel produced the customer.
Websites we build can also ship with an AI concierge that answers at 11 pm and guides the visitor to book, so the lead is not lost before the morning.

